The #1 growth lever brands are finally prioritizing

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Hello, and welcome back to another edition of eCommerce Alchemy - your one-stop destination for everything related to ecommerce growth.

Every time someone makes a purchase from your online store, it’s a win. But the bigger question is—will they come back?

Brands are spending more than ever to acquire new customers, from paid ads to endless A/B testing. Yet, too often, the first purchase becomes the last. That’s where retention comes in. And with rising acquisition costs and tighter data privacy regulations, retaining customers has never been more critical.

In this newsletter, I’ll walk you through 8 retention strategies that not only keep customers coming back—but turn them into loyal advocates for your brand.