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Eliminate unsubscribes with email frequency prefs
Offer control of frequency to preemptively set expectations, thus enhancing engagement and reducing the risk of unsubscribes. Learn how Klaviyo's email frequency features can help.
Sahil from eCom Alchemy
May 16, 2024
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Hey there
Hello, and welcome back to another edition of eCommerce Alchemy - your one-stop destination for everything related to ecommerce growth.
Struggling to maintain subscriber engagement? You're not alone. The key is finding the right balance between communication and overload.
In this edition, I'll show you how to offer various email frequency preferences to your subscribers in Klaviyo. By giving them control over how often they hear from you, you not only preemptively set expectations but also ensure your content remains relevant, thus keeping engagement high.