Clean up your list for better....everything!

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Hi, and welcome back to another edition of eCommerce Alchemy - your one-stop destination for everything related to ecommerce growth.

Running an ecommerce business comes with its fair share of challenges. Picture this: You've just launched your new collection, and you're eager to spread the word. You craft the perfect email campaign, hit send, and wait for the orders to roll in.

But the day goes by, and the response is underwhelming. Sounds familiar? It may be because your emails are not even reaching the inbox!

Through my experiences working with ecommerce brands, I've learned a thing or two about the importance of email list hygiene. Join me as I share insights gained from running experiments and optimising email lists. Let's uncover the secrets to successful email marketing together.