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90% of Brands Get Valentine’s Day Marketing Wrong—Do This Instead

Make your brand stand out—11 creative ways to attract more customers!

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Hello, and welcome back to another edition of eCommerce Alchemy - your one-stop destination for everything related to ecommerce growth.

Valentine’s Day is coming up fast, and you know what that means—people are spending. Last year, the average person shelled out $192.80, with some hitting over $280. And here’s the thing: it’s not just about flowers and chocolates.

A lot of brands think, “My products don’t fit the Valentine’s theme, so this isn’t for me.”

That’s a huge mistake.

With the right approach, you can turn this into a big sales opportunity—whether you sell coffee, tech gadgets, or home decor. Here’s how to make Valentine’s Day work for you.

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