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16 Discount Strategies That Actually Work
From flash sales to loyalty discounts, here’s how top brands are using discounts to win in 2025.

Hey there
Hello, and welcome back to another edition of eCommerce Alchemy - your one-stop destination for everything related to ecommerce growth.
Did you know that 70% of Shopify stores use discounts to attract and retain customers? But here’s the catch—not all discounts are created equal. Done wrong, they can hurt your brand. Done right, they can be a powerful tool for growth.
In this edition, I’m breaking down the best discount strategies that drive results without cutting too deep into profits.